A not-for-profit business
Snapshot
AIPS (Australian Institute of Policy & Science) wanted brand visuals to be proud of and to reach out to a younger audience.
This required a refeshed look and feel, with the aim to connect with their target audience better.
This creative direction shines with a vivid new colour palette to support the clean and modern logo, assets to build their brand library with flexibility and interest.
Scope
Visual identity system
Graphic elements
Brand guidelines
Publication cover design
Social media templates
Website design
